Lisa Erickson | Compendium

Marketing PA Forward

by Compendium News Staff | Nov 15, 2015 | Academic Libraries, Library News, PA Forward

by Melissa Correll At the PaLA Annual Conference in October, I attended a presentation by Lisa Erickson and Amy Krize Suveg (PaLA PR/Marketing Committee) and Teri Hurst and Joe Knezic (PPO&S). Their presentation, “How to Use the PA Forward Brand, and Keep Your...

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