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WJ Content and Webinars: Hunger, Goodwill, Social Media and Analytics!

These WebJunction resources can help you strengthen your library and services to the community, explore them today!

  • Hunger and Libraries: Snacks, Backpacks and More: Autumn is an excellent time of year to highlight ways libraries are fighting hunger in their communities, and October is a great month to start planning for summer lunch and learning programs. This list of resources will help you explore how food insecurity is impacting your local community. We’ve also gathered ideas and inspiration from library staff who are teaming up with local partners to provide after-school snacks, breakfast before schools, backpacks with food to get kids through the weekend, and more.
  • Learn Free with the Goodwill Community Foundation: The Goodwill Community Foundation isn’t a library, but is still pretty neat in its own right. One of the interesting programs they offer is called GCFLearnFree.org. This is a program that creates and provides quality online learning opportunities for anyone who wants to improve their technology, literacy, or math skills. Including more than 1,000 different lessons covering more than 90 topics, this is a great, free resource to help your patrons (or staff) learn new skills. This is a great tool for libraries to be aware of, either to help continue development among their own staff or to show to their patrons alongside other resources.

Free WebJunction Webinars for You
These upcoming webinars are open for registration. If you can’t attend a live session, all WebJunction webinars are recorded and available for free in the Course Catalog.

Getting Started with Social Media for Your Library
Tuesday, October 24, 2017 ♦ 2:00 pm Eastern ♦ 90 minutes
Registration
Social media has the potential to increase community engagement with new and existing library patrons. Join us to learn how libraries can effectively use social media tools, even with limited staff and time. Learn how to identify the appropriate social media platforms to market library services and events, and how to integrate best social media practices in your library’s marketing plan. We’ll help you build a foundation for your social media strategy and provide practical ideas and tactics for immediate use in your library
This webinar is part one in a series hosted in collaboration with TechSoup.
Presented by: Jess Bacon, Executive Editor and Founder, The 5 Minute Librarian; and Amy Hitchner, Collaborative Programming Coordinator, Colorado State Library

Social Media Analytics: What to Measure and Why
Thursday, November 30, 2017 ♦ 2:00 pm Eastern ♦ 90 minutes
Registration
Now that you are using social media to engage with your community, how do you know if it’s working? If you don’t know where to start when planning your social media metrics, join us to learn the best methods to measure your library’s social media outcomes. During this event, you will learn how to establish measurable goals, identify key performance indicators (KPIs), and evaluate your social media results.
This webinar is part two in a series hosted in collaboration with TechSoup.
Presented by: Molly Bacon, Social Media Manager, TechSoup for Libraries; and Cherise Mead, Librarian III, Marketing Team Lead, Mesa Public Library (AZ)

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